Whenever a festival is celebrated in India, brands of all kinds come up with witty communication to grab the attention of consumers.
Ganesh Chaturthi is no exception. Here are a few of those interesting product-integrated communication you would like:
Mercedes-Benz India said that they hear to the troubles of their customer as Lord Ganesha hears to his devotees.
Another automobile giant Volkswagen India wasn’t behind. Their communication was a brilliant play on their logo while they asked us to ‘Feel His presence’.
India’s e-commerce giant Flipkart was very clever to mention that Ganapati Bappa is the original ‘Wishmaster of Happiness’.
India’s favorite airline, Indigo was very subtle in their communication where they had used their brand color and house-font in a smart manner.
Another brand beautifully used its brand color. ICICIdirect had a simple yet eye-catchy communication.
(Story Courtesy: https://economictimes.indiatimes.com)
(Image Courtesy: https://www.housejoy.in)