Car2drive is world’s first multi-brand car subscription service. Recently Car2drive has announced their strategic mobility partner with Sunrisers Hyderabad for IPL 2019. This alliance is in tune with the brand’s increased focus on youth population through sports marketing including Cricket to strengthen its market share in cities in India.
Mohammed Asif, Managing Director, Mechknow India, and founder of Car2drive said, “As a start-up brand; Car2drive hopes to leverage the association and benefit with respect to visibility across the country and the ensuing spin offs.”
As part of this strategic association, Car2drive will be the “Lead Trouser” sponsor of Sunrisers Hyderabad this season and the association will entail a series of marketing activities and advertising campaigns including board branding, placards, branding on cheer leader podium and seats in designated stand.
Car2Drive is the world’s first multi-brand car subscription service which is poised to cater to two sets of customers:
Aspiring car-lovers, who can experience sophisticated models of cars on a subscription basis.
(Image Courtesy:http://car2drive.in/ )