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GoBisbo Broadcasting Network Ltd - Animated Video Content

Contrary To The Belief That Animation Is Just For Kids, Adults Love Animated Content Too

Over 80% of GoBisbo Broadcasting Network Ltd - Bisbo's 10 million strong user base are adults between the ages of 18-44.

Mumbai, 21st September, 2019: At a time when Indians clock nearly 8.46 hours per week consuming videos (from TikTok to YouTube), this large audience is fuelling a demand for engaging and rich content across the board. Animation, is not all child's play. In fact, animated news creator GoBisbo Broadcasting Network Ltd – Bisbo, has recently released a finding which paves the path for all animation based content creators who are trying to ride this wave of demand for video content. They discovered that over 80% of their 10 million strong user base are adults between the ages of 18-44. Bisbo is India's (and the world’s) first content producer that creates detailed news videos in animated format, has more than 1 million+ combined subscribers and over 100 million combined views on YouTube. Bisbo was awarded "Best Startup in Asia" in 2018.
Content industry also includes mixed medium industries like mobile-based short news creators and animation. While mainstream news has been giving space to scripted toons for long, few have used these as the main, storytelling medium. From left-side cartoon boxes in newspapers (Jug Suraiya and Lakshman’s common man) to 2-min, 3-D political capsules - these caricatures have had a curio value in newspapers and news channels. However, few have thought of how creatively these strokes convey a story, entertain and yet manage to leave their mark.
Told through the perspective of the company mascot, Bisbo, this covers hard-hitting issues like the pre-planning of the Pulwama attack never captured on video, to cricket wins, Bollywood to politics. “There is an increasing amount of 2D animation content for adults - one where the chosen topics resonate with them and their lives. Our chosen type of content is animated news, the merging of current affairs with a friendly format”, said Shakir Ebrahim, Founder of GoBisbo Broadcasting Network Pvt. Ltd. and creator of Bisbo when talking about the core of Bisbo videos.
People today don't have time for repetitive footage as in TV or the patience to read column centimeters of print. Bisbo's solution for that is to present news and current affairs in animated format in such a way that viewers never get bored watching the videos and end up learning about something new every time they watch a video on Bisbo's channel”, Shakir added.
The GoBisbo Broadcasting Network is making its mark on the realm of news and animation-based entertainment by combining these two ingredients to feed the digital appetite for video consumers in India. It breaks the mould of animation as a children’s medium by merging it with current affairs. This unique 3 year-old startup serves news in the form of scripted toons.
And the best part of the equation? They can never run out of content ideas, news is created everyday! As videos for Bisbo are based on the topics for the day, they have a steady source of information. The team takes topics from the events of the day, meticulously researches them and then prepares a script that is visually compelling, yet easily understandable.
The network is capturing a lot of users’ attention on YouTube. It regularly clocks a watch time of over 50 million minutes a month, on just 50 minutes of original animated content created in the same time period.
About Shakir Ebrahim, Founder of GoBisbo Broadcasting Network Pvt. Ltd. and Creator of Bisbo:
Shakir Ebrahim, Founder of GoBisbo Broadcasting Network Pvt. Ltd. and Creator of Bisbo, India's first of its kind virtual platform, that has creates intriguing animated news videos having more than 01+ million combined subscribers and around 105+ million combined views and 11 channels in 10 different Indian languages. Shakir is a Mumbai based serial entrepreneur, who also runs his family business of logistics and bottle manufacturing (All India Glass Works Pvt. Ltd.). Shakir is a skilled content creator, newshound, script-writer, editor and believes in the future of animated video journalism. At the age of 25, (1991-93) he had published the same concept in print called, "The World in Pictures", it was way ahead of its time then. 

About GoBisbo Broadcasting Network Pvt. Ltd. - Bisbo:
Bisbo, registered as GoBisbo Broadcasting Network Pvt. Ltd. is India's (and the world’s) first content producer that creates detailed news videos in animated format and has a strong user base of over 10 million, 1 million+ combined subscribers base and over 100 million combined views on YouTube across 11 channels in 10 different Indian languages. Bisbo was awarded "Best Startup in Asia" in 2018. Recently, they launched an international news channel targeted at the American market.

YouTube Channel Link:

Style collaborates with Brilliance: Indian Skipper Virat Kohli unveils the Revolutionary Philips One

Style Collaborates With Brilliance: Indian Skipper Virat Kohli Unveils The Revolutionary Philips One

Experience the power of 3. Style, trim and shave with the new Philips OneBlade

A revolutionary grooming tool for the modern men

Priced at 1899/- 

Mumbai, India Royal Philips (NYSE: PHG, AEX: PHIA), a global leader in health technology, today announced the launch of the latest innovation in male grooming technology – the Philips OneBlade. A revolutionary product, the Philips OneBlade combines capabilities for styling, trimming and shaving in one hybrid tool. Setting a new benchmark in the male grooming segment in India, OneBladeis a one stop solution fortoday’s men who love experimentingwith their facial hair style without too much hassle. 


UniqueOneBladecombines modern-day technology of Philips break-through innovation which allows men to style, trim and shave with just one tool, while keeping the skin feeling soft. The dual sided blade enables easy styling and shaping of beard. Its shaving technology features a fast-moving cutterthat moves 200 timesper second for precise sharp edges and comfortable shave. It includes a single replacement blade, built with a rechargeable handle that offers three trimming combs of 1, 3 and 5 mm, respectively that lasts up to four months. It comes with a protective plate on top of the cutter, preventing the blade from touching skin anda long-lasting battery that holds 45 minutes of styling in a single charge.


Commenting on the launch, Gulbahar Taurani, President, Personal Health, Philips India Subcontinent said, “At Philips, our endeavour is to design all our products keeping in mind the evolving needs of our consumers. Our latest addition, the Philips OneBlade stands out in its category and provides a one stop solution for men looking to embrace their own style without the rigidity of traditional male grooming. It gives a superior cutting performanceand empowers millennial men to experience the power of three – Style, Trim and Shave. We hope our consumers across India would make the most of this innovative product while achieving their best styled look.”


Speaking about the product, Virat Kohli, Brand Ambassador for Philips Male Grooming said, “I have always loved experimenting with my looks – it goes with my personality. I prefer Philips products as they guarantee great styling with convenience and comfort. I am really excited about the newly launched Philips OneBlade – it combines trimming, styling and shaving in one device with the reliability, comfort and convenience one can expect from Philips products. Given my busy schedule, Philips OneBlade is a must have for me.”


Convenient and hygienic, the styling tool gives a confident sense of facial styles, from a chin curtain and a perfect stubble to a clean-shavenlook while gently gliding through facial hair regardless of the length.  Encased in a waterproof body, the OneBlade is water resistant, can groom both wet and dry hair and provides a refreshed look without any cuts and nicks.


The Philips OneBlade is priced at an MRP of1899/- and comes with a two years warranty and one-year extended warranty on product registration through Philips India website- https://www.philips.co.in/


About Royal Philips

Royal Philips (NYSE: PHG, AEX: PHIA) is a leading health technology company focused on improving people's health and enabling better outcomes across the health continuum from healthy living and prevention, to diagnosis, treatment and home care. Philips leverages advanced technology and deep clinical and consumer insights to deliver integrated solutions. Headquartered in the Netherlands, the company is a leader in diagnostic imaging, image-guided therapy, patient monitoring and health informatics, as well as in consumer health and home care. Philips' health technology portfolio generated 2018 sales of EUR 18.1 billion and employs approximately 77,000 employees with sales and services in more than 100 countries. News about Philips can be found at http://www.philips.com/newscenter.

Zomato the best place to work

Another Step Towards Making Zomato The Best Place To Work

At Zomato, we’ve committed to work-life integration and workplace sensitivity as core to employee happiness. Last month, we went ahead with a new 26-week parental leave policy – a move that has been largely appreciated by our employees, the media and our peers. Through the feedback, we realised that whether folks were parents or not, they were touched by our empathy. It was humbling reading all the emails and texts.

We have always believed that a meaningful alignment of people’s personal and professional goals allows us to bring our best to work.

However, we can’t be done yet; there’s a lot of work to do. After all, parental policy can’t merely stop at leave policy, it must extend to parental care – and much more as well.

With this belief in our hearts, we recently inaugurated our first in-house creche — in partnership with Ipsaa — at our headquarters in Gurgaon. Parents in our organization with children between the age group of 6 months up to 7 years are now availing this option from Monday to Friday between 8:30 am to 8:00 pm. And the entire facility carries zero cost for zomans.

Some of the activities provided here for the children include book reading, storytelling, clay modelling, music, sensory development, language and communication, motor skills and coordination, mobility and exercise. The creche has been designed keeping in mind a child’s need for space and nurture.

In our organization, there are several parents, who have been depending on family members or creches outside for child care. We have tried to lessen their domestic worries as they would be relieved to know that their children are barely a few steps away from them — at any given point of time. Most importantly, with this initiative, we hope to provide a stress-free daycare option for Zoman parents.

By all accounts, it has been an encouraging start but the idea doesn’t end here for us. We are already working on expanding this facility and introducing creches to other offices in various cities — where we have large teams.

[Courtesy: https://www.zomato.com]

Nokia 5G radio

Nokia 5g Radio: Simple To Deploy On Top Of Another Vendor’s 4g

Communications Service Providers (CSPs) are planning a rapid migration to 5G in order to improve user experience and create new value. They are therefore considering the most effective way forward for their future business, without disrupting their current business. Initial offerings of 5G will be tightly coupled to LTE networks to accelerate time to market, and this raises the key question addressed in this blog: are CSPs tied to existing LTE network vendors for their path to 5G?

The first phase of 5G-NR deployed in 2019 will use a Non-Standalone architecture (NSA) that couples the LTE with 5G-NR radio layers. These two layers are aggregated via an X2 connection which allows for simultaneous ‘dual’ connectivity between LTE and 5G radios.

Nokia has a simpler alternative solution that does not require X2 interworking between an incumbent and new vendor but facilitates a ‘new’ Nokia overlay with minimal support from an incumbent vendor. This solution uses a layer of Nokia LTE (in current 700 MHz, 1800 MHz or 2100 MHz bands, for example) that can be deployed simultaneously and seamlessly alongside a new mid-band 5G-NR carrier. This layer provides the anchor point for the 4G coverage network and ensures that the benefits of NSA architectures can be realized by new 5G-enabled mobile devices, without compromising the user experience of legacy 4G/LTE devices.


Enabling longer-term migration to unleash the full potential of 5G requires more than just an upgrade of the radio and transport network. A new core network (5GC) is needed to fully realize the flexibility and capability of 5G-NR including network slicing to support massive machine connectivity and ultra-low latency. The 5GC is designed with Stand-a-lone (SA) based radio architectures to allow the future services evolution unencumbered by the present and past core architectures.

SA solutions will be available starting at the end of 2019. The NSA standardization was accelerated in order to allow early 5G-NR trials and deployments and the SA standardization process is running approximately 6 months behind this. An SA solution cannot use LTE for the mobility anchor and therefore, low band 5G is required. A CSP can use this Nokia LTE layer with Nokia 5G-NR to rapidly launch non-standalone 5G, and then move to 5G Stand-Alone (SA) with low band 5G by using RF sharing with Nokia low band LTE. This solution offers the greatest flexibility to support a wide variety of new 5G use cases by unleashing the full potential of 5G.


CSPs do not need to be afraid of being locked into their existing LTE vendor on their path to 5G. With this solution, Nokia is the partner that shows the way forward, and has the only globally available end to end portfolio to make 5G a business success.

This is where Nokia’s 5G Future X architecture comes in to play. It provides the framework for those strong first steps to 5G. It means that a smart network fabric, with cloud native platforms and AI tools and secure communications are in place and will enable 5G network slicing for monetizing those new use cases, while efficiently using precious spectrum.

Nokia already has a range of 5G proof points. We have 30 commercial 5G contracts with CSPs and are approaching 100 engagements in total with CSPs who are evaluating and deploying 5G.


We also have a range of business planning tools to identify the costs and revenue upside. https://apps.networks.nokia.com/5G-techno-economic-modelling

Whatever your plans for 5G, the important thing is don’t delay. It is closer than you think. The opportunity is there for the taking.

Share your thoughts on this topic by joining the Twitter discussion with @nokianetworks or @nokia using #5G. You can also watch Harri explain his thoughts on video and proudly present Nokia 3.5 GHz massive MIMO antenna at our Executive Experience Center in Espoo, Finland.

About Harri Holma

Harri is one of Fellows with Nokia Bell Labs with a focus on radio system performance, and he holds a PhD from the Helsinki University of Technology. And Harri’s a hard guy to keep up with. When he’s not busy lecturing or publishing his latest book (6 and counting), he’s out running marathons and training for his next triathlon.

IndiaMLS - India's First Property Portal

Indiamls Launches India's First Property Portal Without Using A “pay-per-listing" Model

A Solution to Indian Real Estate Market Issues


What is Pay-Per-Listing model?


Flaws in Pay-Per-Listing Model

IndiaMLS has brought and customized the MLS (Multiple Listing Service) for the Real Estate Market to create the largest and most accurate database of property listings in India.

Mumbai, 25th June, 2019: IndiaMLS, a company whose mission statement is to create the largest and most accurate database of property listings in India, has come out with India's first Multiple Listing Service platform, customized for Indian property brokers which does not use a Pay-Per-Listing model. IndiaMLS has brought to India and customized the MLS,  also considered as the greatest invention in real estate technology.

The Real Estate Regulatory Authority (RERA) has now been in place for more than two years, yet the Indian real estate market remains fragmented and unstructured, but equally bad are the traditional web portals which display their property listing data to the public.

While speaking to Mr. Jay Patel, founder and CEO of IndiaMLS, he said, " Almost every one of the real estate websites in India uses a “Pay-Per-Listing” model which essentially means brokers must pay to advertise their listings on the websites. The result is tons of garbage data because anyone can post anything they want as long as they’re willing to pay for it. Thus, 80% of the listings on these sites are fake, duplicate, or old, and have very few unique listings."

Mr. Patel also highlighted three main problems with the Pay-Per-Listing (PPL) concept:

  1. Pay-Per-Listing model results in creating Junk database: Most of the property portals sell listing packages to brokers, such as 200 listings for a flat fee of INR 30,000, or more. The average broker has only 25 listings, so in using the package, he enters the same listings on the website multiple times to try to keep the listings ‘fresh’ and at the top of list, or he may also enter completely fake listings for the sole purpose of finding new clients who will inquire about those fake listings.Thus, compromising the quality of the database.
  2. No centralized database in the PPL Model used by Indian property portal: In the PPL model used by Indian real estate portals, there is no sharing of data. Each portal has and maintains its own database, but they have no way of verifying which properties get sold, rented, or cancelled, thus these listings are never removed from the database.  Even worse for consumers is they have to visit many different sites to try to find a suitable property. It would be much easier if everyone can go to one central website for quality data and market information. That is precisely what the MLS does for the real estate industry.
  3. Property portals charge the brokers a huge amount of money to list properties which the portals actually need even more than the brokers to run their property portals successfully: A broker's property listing is like an asset for the property portal, still the portals charge the brokers a huge amount of money to list properties on their website. Without the broker’s listings, portals would have no consumer traffic, and without visitors on the site, they would have no advertising revenues, and without revenue the portals could not survive. Brokers will ultimately realize that they don’t need to pay to list their properties, thus the Pay-Per-Listing model will fail.

Unlike any other property portal in India, IndiaMLS is unique in its approach and creates one central database of all residential and commercial property listings in each city called a Multiple Listing Service (MLS), and the MLS system maintains the quality of that database, thus little or no duplicate, sold, or junk listings would be found.  Brokers do not need to waste time looking on many sites to find properties for their clients.

The MLS is not a Pay-Per-Listing concept.  It utilizes a subscription-based model, where brokers pay a flat annual membership fee.  They get unlimited listings, and they must agree to operate by the MLS’ Code-of-Conduct.  The MLS is a proven concept which comes from the United States where it has been the backbone of the entire real estate industry there.  IndiaMLS is a similar B2B solution designed for all professional brokers in India, and it will contain the most accurate sale or rental, residential and commercial listings in the country. This allows sellers to quickly find buyers for their sale properties, making it the most effective target marketing tool for the industry, unlike any other realty portal in India.
About IndiaMLS:

IndiaMLS Software Pvt Ltd., founded in 2017 by Jay Patel, is designed to aggregate the largest and most accurate database of property listings in India. The MLS includes both residential and commercial properties (sale and rental), as well as buyers’ requirements, making it the only true property exchange in the country, similar to a Stock Exchange, but for properties. This allows sellers to quickly find buyers for their sale properties, and vice versa, making it the most effective target marketing tool for the real estate industry, unlike any other realty portal in India.  The MLS is a B2B solution used by real estate brokers and builders, but consumers also benefit greatly from the quality of the data compared to other real estate portals in the market.

About Jay Patel:

Jay Patel is a veteran of the real estate industry from the US having more than 20 years of experience in multiple facets of real estate including land development, property rehabs, and sales and brokerage.  Jay also holds a Managing Broker license in the state of Illinois (USA), and has a vast level of experience in real estate technology.  He and his team have brought the MLS concept to India and fully customized it for this country in an effort to help improve the industry and the quality of the data available for brokers, builders, and consumers.

Colgate  Super Flexi Black-Virat Signature Edition

Colgate Launches The Super Flexi Black Virat Kohli Signature Series Toothbrushes

Mumbai, June 19, 2019: Colgate-Palmolive (India) Limited launched the special edition of Super Flexi Black toothbrushes – the Virat Kohli Signature Series!

Available for a limited period – till August 2019 – the Colgate Super Flexi Black Virat Kohli signature series toothbrushes are available in markets across India. These limited-edition toothbrushes mark the first ever autographed range of toothbrushes by Colgate.

While the collaboration between Colgate and Kohli to come up with autographed toothbrushes is a first of its kind, the Indian Cricket Team captain has been associated with the oral care brand for a while now. And the launch of the Super Flexi Black Virat Kohli signature series comes at a time when Kohli is away for the World Cup, giving his fans another reason to celebrate. 

Talking about the limited-edition Super Flexi Black toothbrushes, Virat Kohli said, "I am as disciplined about my oral care habits as I am about my game and fitness, even to the extent of replacing my toothbrush regularly.

I have been using and also recommending Colgate toothbrushes to my friends/fans for years now, which is why the idea of doing a limited-edition autographed Super Flexi toothbrushes got me intrigued and excited - primarily because I haven't autographed a toothbrush before. And interestingly, it's a first for Colgate too! Also, it felt like a nice, new way to reach out to my fans, and at the same time encouraging good oral-hygiene. I hope people like it."

About Colgate Super Flexi: Colgate Super Flexi is India’s largest selling toothbrush. Its flexible neck reaches the hard to reach areas of the mouth for a superior clean with a gentle feel. It is available in three variants Super Flexi Base, Super Flexi Black and Super Flexi Sensitive.

About Colgate-Palmolive (India) Limited: Colgate-Palmolive (India) Limited is the market leader in Oral Care in the country. The company manufactures and markets toothpastes, toothpowder, toothbrushes and mouthwashes under the ‘Colgate’ brand, and a specialized range of personal care products under the ‘Palmolive’ brand. Colgate has been ranked as India’s #1 Most Trusted Oral Care Brand for the eighth consecutive year, from 2011 to 2018, by The Economic Times- Brand Equity -Most Trusted Brands Survey, conducted by Nielsen. For more information about Colgate's business and products, visit www.colgatepalmolive.co.in

(Courtesy: https://www.colgateinvestors.co.in/)

Image Courtesy: https://brandequity.economictimes.indiatimes.com)


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